Well, my friends, this tip came to me right from the horses mouth - Adsense. At one time, I was laboring away, using 728x90 Adsense banners on my pages, thinking these would give me the best click through rate and yield. Much to my great surprise and delight, I got an email from the Adsense Optimization Team. They wanted to give me a few pointers on getting a better response from my ads. What did I learn?
USE 336X280 Adsense Ad Blocks!
The 336 x 280 Adsense blocks are by far and wide the most effective you can use. Once I switched to this format for all of my Adsense ads, I saw my adsense revenue increase dramatically. These ads are the workhorses of the Adsense ad family. Use them, and you'll see your Adsense revenues multiply like a hutch filled with randy rabbits.
Give this one a try, my friends, and let me know your Adsense success stories by adding a comment below! Enjoy
Monday, September 7, 2009
Adsense Tip #2 - Match Your Adsense Ads To Your Site
Make your Adsense ads match your site theme for best results.
1. Set your ad borders and background to the same color as your site's background. This will help the Adsense ads to blend in with your site, becoming part of the site - rather than a glaring, obtrusive "ad" that visitors will ignore.
2. Set your title link text to the same color as your site's a:link color setting, so that the Adsense ads look similar to the regular links on your site.
3. Match the font size and type of your Adsense ads to your site (or match your site to your Adsense ads).
Your Adsense ads should be visible and prominent; they are there as a convenience to your visitors, leading them towards products, services and other web sites that are related to your site or blog. Make sure that your visitors can see them by reducing "ad blindness". Match your Adsense ads to your site - or match your site to your Adsense ads.
1. Set your ad borders and background to the same color as your site's background. This will help the Adsense ads to blend in with your site, becoming part of the site - rather than a glaring, obtrusive "ad" that visitors will ignore.
2. Set your title link text to the same color as your site's a:link color setting, so that the Adsense ads look similar to the regular links on your site.
3. Match the font size and type of your Adsense ads to your site (or match your site to your Adsense ads).
Your Adsense ads should be visible and prominent; they are there as a convenience to your visitors, leading them towards products, services and other web sites that are related to your site or blog. Make sure that your visitors can see them by reducing "ad blindness". Match your Adsense ads to your site - or match your site to your Adsense ads.
Adsense Optimization Tip #1 - Above the Fold
In my experience, the easiest and most dramatic way to increase your adsense earnings is to place your adsense code blocks above the fold on all of your pages. What does this mean? When you look at your page in a browser, you want your adsense ads to appear in the top area of the page - so that visitors do not need to scroll down your page to see your adsense ads. Adsense ads that appear below the fold (ie where people will only see them after they scroll down your page) are a waste of space. Move these little suckers up the page - or get rid of them entirely - they're doing nothing for you.
By following this little adsense tip, you should see an almost immediate increase in your click through rates! Give it a try, and let me know how it works for you by posting in my comments section! :-)
By following this little adsense tip, you should see an almost immediate increase in your click through rates! Give it a try, and let me know how it works for you by posting in my comments section! :-)
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